Don’t react to negative reviews…Interact It’s easy to hop on the defensive train when a negative review comes in. Before you react in an emotional way or get the attorney’s involved, here are 3 Easy Steps we recommend to turn that frown upside...
5 Mistakes that Stunt Your Fitness Business You wouldn’t have gotten this far as a gym owner without knowing the value of showing up and putting in the hard work every day. But if building a fitness empire were easy, everyone would do it! And like your clients, who...
Don't Gamble with Your Reputation! The Simple Secret to Great Online Reviews! Print ads aren’t entirely dead, but they certainly don’t hold the power they once did. The vast majority of your clients don’t think once about newspapers and magazines...
Why do we need a Consumer Review Fairness Act? There have been a rash of incidents over the past couple of years in which companies attempt to stifle negative user reviews with “gag clauses” that threaten legal action and punitive monetary damages. The...
The Challenge Roofing is a several thousand dollar expense. If you own a roofing company, or sell any high-ticket product or service, you’re not going to sell directly from your ads. Higher purchase price items tend to make people want to educate themselves more...